What Is Competitive Advantage and How to Find Your Strategic Edge

What Is Competitive Advantage and How to Find Your Strategic Edge competitive advantage Having a competitive advantage means being able to present your customer base with a unique, compelling reason to pick your product or service competitive advantage Competitive advantage refers to the attributes that allow a company to outperform its competitors These advantages can include access to natural resources,

competitive advantage 4 Key criteria to build a sustainable competitive advantage · Valuable: A competitive advantage should offer your customers tangible benefits and real value

competitive advantage Having a competitive advantage helps businesses achieve higher levels of profitability It means they can charge more competitive prices, increasing profits as An advantage over competitors gained by offering consumers greater value, either by means of lower prices or by providing greater benefits and better servicing